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sSession - Assignments

This weeks assignments mark the beginning of the work on your two major projects. First, you will each complete an industry analysis (Project II) using Porters Five Forces. You should use extensive research in conducting this analysis. Use an accepted footnoting method and also provide a bibliography. Second, you must gather enough information to complete a SWOT analysis of the firm. Your analysis should ultimately allow you to define the firms core competences and thus the firms competitive advantage.

During this session, each student is to submit the name of the company you plan on studying. The lecture last week involved the traditional strategic model (Chapter 6-Thriving in E-Chaos). This is a very important area covered in the course. You may wish to review the lecture on Chapter 6-Thriving in E-Chaos.

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You will begin work on Project II, which is a traditional strategic analysis of a company of your own choosing. This is an individual assignment. Analyze the company using the traditional strategic model (see p. 15 in Thriving In E-Chaos). Be sure you go through Porters 5 Forces industry analysis, a SWOT Analysis, and then go through each step of the traditional model. Also, use your Essentials of Strategic Management book as an addition resource. Please see the "Overview of Traditional Strategy Assignment" document, which is link at the bottom of the syllabus for further information. This project will be due June 8th. Please E-mail your final report to me as an attachment.

We will cover Chapters 7 & 8 in Thriving in E-Chaos. There is also a threaded discussion during this session.

Project I is due at the end of this session June 1.

Group assignments will be formalized during this session.

You will also read Chapter 1, -7 in Essential of Strategic Management by Hunger & Wheelen. No written assignments are required for this assignment. The information is necessary for you to understand and do well on your Project II assignment. Pg 188 appendix 11c presents a detailed outline of how to use the traditional strategic model to analyze a company.

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